High Life | Made + Found

We created a simple rewards program that gave loyal High Life drinkers something they cared about— access to unique, vintage High Life items, each lovingly found, restored, and made available with purchase of multiple 12-pack bottles.

Our search for covetable items had us scouting for unique High Life finds in bars, basements, and auctions across the country. We amassed a treasure trove and proudly put up the best on the Made + Found store. Certificates detailed each item’s unique history.

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Smith & Forge | Brand Building